Merchants Eye — Payments & Ecommerce News

Yaspa Secures Best Payments Initiative in Open Banking at 2026 PAY360 Awards

By Lauren Towner · 9 October 2026

Press Release: Yaspa Secures Best Payments Initiative in Open Banking at 2026 PAY360 Awards | Featured Image by FF News

Yaspa has secured the Best Payments Initiative in Open Banking at the 2026 PAY360 Awards, marking a significant milestone for the integration of artificial intelligence within account-to-account payments. For fintech professionals, this recognition highlights the maturing of "intelligent" payment flows that combine real-time settlement with automated financial insights to improve user experience and compliance.

What was announced

The PAY360 Awards judges selected Yaspa’s Intelligent Payments platform as the leading initiative in the Open Banking category for 2026. The platform is designed to streamline the transaction process by merging real-time Pay by Bank functionality with AI-driven financial intelligence. This occurs within a single, consented payment flow, allowing for high-speed transactions that are simultaneously informed by deep data analysis. This combination is intended to solve the friction often associated with traditional bank transfers while providing merchants with better data for decision-making.

This win at PAY360 follows a series of industry recognitions for the company throughout 2026. Just one week prior to the PAY360 ceremony, Yaspa was named Payment Solution of the Year at the SBC Awards in Lisbon. The company’s growth trajectory was also highlighted by its position as the seventh fastest-growing start-up in Europe according to the Sifted 250, a ranking that tracks the most successful scale-ups across the continent.

Beyond general fintech awards, Yaspa has gained significant traction in specific high-regulation verticals, particularly the gaming sector. Earlier in the year, it was named Best Payment Solution Provider at the European iGaming Awards and secured two trophies at the EGR B2B Awards for AI Solutions Provider and Safer Gambling Supplier. Additionally, the firm earned a spot on CB Insights’ Top 100 Fintechs, a global ranking of innovative companies in the financial services sector. These accolades collectively validate the firm's approach to combining open banking infrastructure with proprietary intelligence layers.

"Intelligent Payments is all about bringing together the power of Open Banking and AI to create a smarter, more seamless payment experience, so it’s fantastic to see the innovation behind the platform recognised by the judges."

James Neville, CEO of Yaspa.

The companies involved

Yaspa is a fintech firm that focuses on developing intelligent payment solutions, primarily leveraging the Open Banking framework to facilitate account-to-account (A2A) transactions. The company operates in a competitive landscape where traditional card payments are increasingly challenged by direct bank transfers that offer lower fees and instant settlement. Yaspa distinguishes itself by layering artificial intelligence over the standard payment rail, providing what it terms "financial intelligence" to both merchants and consumers during the checkout process. This intelligence layer is designed to handle complex tasks like affordability checks and identity verification in real-time.

The company has established a significant presence in high-stakes industries where transaction speed and regulatory compliance, such as safer gambling requirements, are paramount. While many competitors focus solely on the "plumbing" or connectivity of Open Banking, Yaspa’s positioning emphasizes the value-add of data-driven decisioning within the payment flow itself. Led by CEO James Neville, the firm has rapidly ascended the ranks of European fintech scale-ups. It remains an independent entity, having avoided the consolidation seen elsewhere in the payments sector, and continues to build its market share through a focus on "intelligent" flows that reduce friction while maintaining high security standards.

What FF News has reported before

FF News has closely followed Yaspa’s rapid ascent throughout 2026. In October, we covered the company’s significant growth milestone when Yaspa Ranked 7th Fastest-Growing European Scale-Up in Sifted 250 Leaderboard. This followed strategic moves earlier in the year to bolster its technical and commercial capabilities. In April, we reported on a major industry collaboration as Yaspa and Paysecure Partner to Offer True Payments Intelligence to the Payment Sector, a move aimed at expanding the reach of its AI-driven insights. The company also strengthened its leadership team during this period, as detailed in our report on how Yaspa Appoints Cameron Flood as New Head of Product in March.

What this means

The recognition of Yaspa at PAY360 signals a shift in the Open Banking narrative from simple connectivity to sophisticated utility. The industry is moving past the "plumbing" phase; the market now demands that account-to-account payments do more than just move money. By integrating AI into the flow, Yaspa is addressing a critical pressure point for merchants: the need for real-time risk assessment and user profiling without increasing checkout friction. This puts traditional payment processors under pressure to justify their higher fees as A2A solutions become increasingly "intelligent." The question for the sector now is whether these AI-enhanced flows can achieve mass-market adoption beyond high-risk verticals.

Companies in this story: Yaspa

People in this story: James Neville

More from News