Rich Bayer
Rich Bayer is EVP, Country Manager and Head of Sales, U.K. & EU at Afterpay.
Rich Bayer has featured in 3 news stories on FF News since 2023, most recently "UK BNPL Regulation Takes Effect: Clearpay Data Shows 77% of Consumers Support New Rules" (15 July 2026).
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Latest news mentioning Rich Bayer
- UK BNPL Regulation Takes Effect: Clearpay Data Shows 77% of Consumers Support New Rules 15 July 2026
- Clearpay Announces Launch of New Customer-controlled “spend cap” Feature 6 August 2025 FF News
- Clearpay reveals 1 in 3 British adults embrace BNPL, with nearly four in five finding it helpful in reducing financial stress 18 October 2023 FF News