Adyen and Shopify Forge Global Alliance to Revolutionize Enterprise Ecommerce Payments
By Ali Paterson · 21 June 2023

WHY THIS MATTERS:
This partnership represents a significant shift in the competitive landscape of enterprise commerce. For years, Shopify was perceived primarily as a champion for SMEs, while Adyen established itself as the go-to financial backbone for global giants like Uber and Microsoft. By formalizing this alliance, Shopify is signaling a serious offensive into the high-end enterprise market, directly challenging legacy players like Salesforce and Adobe (Magento). For enterprise merchants, the integration solves the perennial headache of 'technical debt'—the friction caused by stitching together disparate checkout and payment systems across multiple geographies. In an era where embedded finance and localized payment methods (LPMs) dictate conversion rates, the ability to deploy Adyen’s sophisticated global rails within Shopify’s high-converting checkout environment is a powerful value proposition for brands looking to scale internationally without the traditional operational overhead.
Adyen and Shopify partner to power new payment capabilities for enterprise merchants
Adyen (AMS: ADYEN), the global financial technology platform of choice for leading businesses, announces a new global partnership with Shopify, a provider of essential internet infrastructure for commerce, to strengthen ecommerce capabilities, simplify the customer journey and solve payment complexity for enterprise merchants. As part of a multi-year partner strategy, Adyen is supporting Shopify’s expansion into the enterprise segment through diversified commerce solutions for large-scale merchants around the globe to maximize revenue and scale faster.
Adyen’s single platform creates integrated global and agile payment solutions, so merchants can easily provide the best, long-term customer experience without added operational complexity or resource constraints. Adyen’s payment app on the Shopify Payment Partner Platform is expected to be available later this year and enterprise merchants can expect a more flexible approach to their payments experience.
In the future when enterprise merchants set up the components of their Shopify platform, they will be able to integrate Adyen as a payments provider. With nearly seven out of ten retailers reporting to expand into new markets this year, Adyen’s access to major payment methods combined with Shopify’s high converting checkout is a logical solution for growing enterprise businesses. Adyen’s payment app is pre-built, optimizing a seamless experience for the Shopify enterprise end user. Ultimately, this removes the burden on the system integrators, allowing large businesses to accept and process payments as quickly as possible, by eliminating previous payment hurdles. The first phase of the integration with Shopify will include a payments app that will support major cards plus wallets, such as Apple Pay and Google Pay, and will be followed up by support for local payment methods (LPMs) later this year.
“Adyen’s partnership with Shopify will position their enterprise merchants to scale quickly for success since our global ecommerce payment solutions are engineered for creating seamless payment journeys,” said Roelant Prins, Chief Commercial Officer of Adyen.
Shopify continues to invest in strategic partnerships and technological innovations to help shape and define the future of the enterprise ecommerce industry. Due to this integration, enterprise retailers have increased opportunities for accelerated growth and expansion: up to 55% of businesses worldwide reported being in better fiscal conditions in 2023 because of the diversified revenue generated from various global locations. Enterprise customers have been awaiting a partnership where Adyen and Shopify will provide large-scale retailers a centralized system to manage commerce, payments and integrate with third party or custom systems.
Adyen’s partnership with Shopify will enable robust payments features for ecommerce enterprise merchants, along with expanded capabilities to be added in the future. Merchants will be able to customize the look and feel of their checkout without sacrificing performance, scale faster by entering new countries anywhere in the world with a global infrastructure, drive operational efficiency and cost-savings by removing the need for maintenance work and reap the benefits of a fully integrated back-end.
FF NEWS TAKE:
This is a definitive 'needle-mover.' While Shopify has its own 'Shopify Payments' (powered by Stripe), the enterprise tier requires the level of granular control and global licensing that only a partner like Adyen can provide. This move effectively removes the final barrier for billion-dollar brands to migrate to Shopify, while solidifying Adyen's dominance as the preferred engine for complex, cross-border digital commerce.
Companies in this story: Microsoft, Adobe, Stripe, Magento, Shopify, Adyen, Uber, Salesforce
People in this story: Roelant Prins