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Wildfire Systems

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About Wildfire Systems

Wildfire Systems provides loyalty, rewards and consumer insight monetisation platforms for banks and financial institutions. The company offers a hosted white-label shopping portal and tools such as Action Rewards to help partners grow their loyalty programs. Recent coverage has focused on the launch of new shopping features and tools for driving customer engagement.

FF News has published 3 stories featuring Wildfire Systems since 2025, most recently "Wildfire Report Reveals 95% of Consumers Distrust AI Platforms for Payment Processing" (20 October 2026).

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